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Author: Stephen Boudreau

Donation Page Optimization

Using Donation Pages to Connect, Not Transact

Struggling to boost your donation pages’ conversion rates? Motivating more donors to give a gift on your donation page might be as simple as changing

Donor Relationships

5 Reasons Why Donor Portals Make Donors Happy

The phrase “responsive fundraising” is a powerful way to express the attitude nonprofits should have towards their donors.  For me, responsive fundraising is a big

Donor Relationships

3 Powerful Benefits of Donor Portals

What would it be like if your donors could see the impact they’re having through their giving in real-time?  Something like their own personal dashboard

Donor Relationships

Donor Personas 101

No two donors are alike. That’s what makes them special – and what can make it difficult to connect with each one of them in