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Online fundraising and marketing blog.​

Discover what really works (and what doesn't) in online fundraising.​

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Success Stories

Operation Mobilization Finds the Right Online Giving Partner

Online fundraising systems are an integral part of your financial supply line. So when a provider is more concerned about their financial bottom line than your mission, it cuts into your ability to drive your cause forward. In many ways, the nonprofit world looks like for-profit corporations. They have meetings. …

Donation Page Optimization

3 Ways Your Value Proposition Is Being Sabotaged

According to our friends at NextAfter, only 50% of giving pages offer a clear value proposition.  So what if you’re one of the 50% but your conversion rate goals are still not met? Why isn’t your value proposition motivating more donors to give? More than likely, something is sabotaging your …

How to communicate delays to donors
Donor Relationships

How To Communicate Delays in Online Fundraising

Good news is easy to share. All of us would love to communicate positive progress all day long. But communicating bad news can be nerve-wracking when talking with donors.  It’s natural to think that telling donors about a delay, unfortunate event, or mistake may destroy the trust you’ve built with …

Donor Relationships

Keeping Your Fundraising Fresh (Even When You’re Telling The Same Story Again)

Maybe you’ve been there before. At first, you were excited to get the word out to donors about what your nonprofit is doing. But now… You’re sitting at your computer about to create your next email appeal, blog post, or social media post. And the thought of telling the same …

Donation Page Optimization

Using Donation Pages to Connect, Not Transact

Struggling to boost your donation pages’ conversion rates? Motivating more donors to give a gift on your donation page might be as simple as changing your approach. In online fundraising, conversion rates are king. Conversion rates are simply the amount of people who land on your donation page and choose …

Integrations

4 Employer Matching Gift Strategies Your Organization Should Know

It’s hard to believe that we’re almost halfway through 2021 – and that it may already be time to evaluate and revamp your first quarter’s fundraising strategies. As you think about new ways to spice up your campaign, consider leveraging corporate philanthropy programs like employer matching gifts. With its widespread …

Announcements

RaiseDonors Releases PayPal and Plaid Support

You asked, we heard you: RaiseDonors now has a PayPal option! Donors can use their Paypal accounts to effortlessly give. And if that’s not enough, we’re adding ApplePay, GooglePay, and Plaid options this month, too. 

Donor Relationships

5 Reasons Why Donor Portals Make Donors Happy

The phrase “responsive fundraising” is a powerful way to express the attitude nonprofits should have towards their donors.  For me, responsive fundraising is a big part of fundraising according to the Golden Rule.  Cultivate donors the way you’d want to be cultivated as a donor.  We all want the charities …

Donor Relationships

3 Powerful Benefits of Donor Portals

What would it be like if your donors could see the impact they’re having through their giving in real-time?  Something like their own personal dashboard for impact and giving? How much time would you save if your online gift processing system could work with your donors directly to solve problems …