February 25, 2020
I’ve been having a lot of conversations about the idea of Responsive Fundraising. In a nutshell, responsive fundraising puts the donor at the center of fundraising and grows giving through...
February 20, 2020
Success in online fundraising depends on your ability to increase the desire to give in the mind of your donor. But how do you do that? Our research has revealed...
February 13, 2020
Employer matching gifts have the power to transform your nonprofit’s fundraising strategy, even if your donor base isn’t substantial. They enable eligible donors to double (sometimes even triple!) the donations...
January 28, 2020
One of the most powerful ways to increase online donor conversions is also one of the most obvious: put a donate button on your homepage! Here’s how. When someone lands...
January 21, 2020
A donation page can’t be everything to everyone. That’s why you need multiple donation pages. But how many donation pages do you need? One of the biggest mistakes nonprofits make...
November 5, 2019
A simple search for “Donation page best practices” brings up article after article of ideas to implement on your page. And honestly, most of them are based on gut feelings...
