Believe it or not, RaiseDonors isn’t just about technology. Our focus is built right into our name: raising more donors for your organization. We just happen to use technology to help you do that. Ironically, our primary way of using technology is to get technology out of your way. When you’re not struggling with hard-to-use […]
Premiums and Online Giving
The holidays are coming, so let’s talk about gifts. Should you offer a thank you gift or “premium” in exchange for an online gift? Find out here. Whether or not fundraisers should offer donors thank you gifts or “premiums” has been argued about for decades. In 2012, an article from the Yale School of Management […]
Digital Fundraising Post-COVID-19
For many years there has been a divide in the way we do fundraising online vs. offline. Development departments spend significant time in getting to know their donors, building relationships and offering a personalized approach, while online donors have received a one size fits all experience. Technology is more capable than anytime in history to […]
Personalization and automation in digital fundraising
RaiseDonors Co-Founder Stephen Boudreau sat down for a digital conversation with Chad Williams of FiveQ to discuss the importance of personalization, optimization, and automation(… all the important “-ions”… ) in digital fundraising.
Walking through the Crisis with your Donors
RaiseDonors isn’t just a technology platform for nonprofits. It’s a philosophy. It’s a way of thinking of your donors as partners in a common cause, where you care more for the donor than the gift. The RaiseDonors philosophy shuns short-term thinking and even shorter-term results. The RaiseDonor’s way chooses instead to invest in the donor, […]
Fundraising During a Crisis
Coronavirus disease (COVID-19) is a growing threat to nonprofits who rely on public events and to drive fundraising. But your nonprofit doesn’t have to be a victim! Here are some thoughts on how to fight coronavirus with giving. The reality of the dangers posed by the Coronavirus are unavoidable. And while there are steps to […]
Fighting the inertia of everything in your life
I’ve been having a lot of conversations about the idea of Responsive Fundraising. In a nutshell, responsive fundraising puts the donor at the center of fundraising and grows giving through personalized donor journeys that respond to the needs of each individual. It’s part tactics and part philosophy. I think it’s a brilliant and pragmatic approach […]
The Difference Between Giving and Buying
Are you designing your donation pages just like you would a landing page for a product? It’s time to rethink what makes donation pages work. Many of us in the nonprofit world come from a for-profit background. Typically, this is a huge advantage. It’s a good thing that you don’t lose all the wisdom and […]
[Webinar] How Your Tech Stack Should Begin with the Donor in Mind
Is your priority raising donors or is it raising dollars? The question is not if both are important—the question is about what is most important. Our answer to that question reflects in all the decisions we make: from the people we hire, to the software that runs our back office, and even the copy on […]
Optimizing Online Fundraising with the Golden Rule
Fundraising can be a complicated industry. But at its heart is a simple rule—the Golden Rule. See how this timeless maxim can help you optimize your online fundraising. You’ve heard it before. The Golden Rule is one of those universal principles that just always rings true. Treat Others How You Want to Be Treated Or […]